On March 5, the entrepreneurs in Blue4Green will share with the participants in VentureLab how they traveled their route to success. A lot of entrepreneurs start searching for a business opportunity or promising market as a foundation for their business. However, this was not how Daan Sistermans and Erik Staijen started Blue4Green. In their lecture they will speak about the “personal center” as starting point for entrepreneurship: What do I want to do with my life? Which role suits me best? What gives me the most energy? On the surface these questions look simple, but the answers had big entrepreneurial implications to them and the way they manage the growth of Blue4Green.